[{"type":"vizyBlock","attrs":{"id":"vizy-block-GLSN3YDBFD","enabled":true,"collapsed":false,"values":{"type":"type-RVIt4Msytq","content":{"fields":{"videos":{"new1":{"type":"videos","enabled":true,"collapsed":false,"fields":{"videoPlaceholderImage":["73939"],"videoCode":"<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }</style><div class='embed-container'><iframe src='https://player.vimeo.com/video/287017736' frameborder='0' webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></div>"}}}}}}}},{"type":"vizyBlock","attrs":{"id":"vizy-block-LrG99HVOYN","enabled":true,"collapsed":false,"values":{"type":"type-WIIM7FjPXS","content":{"fields":{"images":["61847"],"mediaAlignment":"Left","textBuilder":{"new1":{"type":"heading","enabled":true,"collapsed":false,"fields":{"headingText":"Brand","headingColour":"text-black","headingSize":"text-5xl"}},"new2":{"type":"text","enabled":true,"collapsed":false,"fields":{"text":"Tritium is now a global brand—and our work took them to the world stage.","textSize":"text-xl","textColour":"text-black"}},"new3":{"type":"text","enabled":true,"collapsed":false,"fields":{"text":"We worked with Tritium a few years ago to define their brand narrative, design their brand and create logo, visual identity and a range of assets.","textSize":"text-lg","textColour":"text-black"}}}}}}}},{"type":"vizyBlock","attrs":{"id":"vizy-block-ZeQWeTuQlo","enabled":true,"collapsed":false,"values":{"type":"type-xgBpfxj8HD","content":{"fields":{"images":["73941","73947","73940","73937","73936","73935"]}}}}},{"type":"vizyBlock","attrs":{"id":"vizy-block-02qw9cOzxi","enabled":true,"collapsed":false,"values":{"type":"type-WIIM7FjPXS","content":{"fields":{"images":["61837"],"mediaAlignment":"Left","textBuilder":{"new1":{"type":"heading","enabled":true,"collapsed":false,"fields":{"headingText":"Brief","headingColour":"text-black","headingSize":"text-5xl"}},"new2":{"type":"text","enabled":true,"collapsed":false,"fields":{"text":"We worked with Tritium when it was in the midst of hypergrowth and collaborated with their founder and leaders across time zones and continents, as well as their rapidly growing marketing and sales teams, to rebrand the company and its products.","textSize":"text-lg","textColour":"text-black"}},"new3":{"type":"text","enabled":true,"collapsed":false,"fields":{"text":"At the time, Tritium was still wearing the badge designed by their founder years earlier and needed to dress for world domination, which they most certainly now are achieving.","textSize":"text-base","textColour":"text-black"}},"new4":{"type":"text","enabled":true,"collapsed":false,"fields":{"text":"The brand needed to work in all contexts—on rapid chargers, in signage, in extrusion as well as in print, and it needed to be truly global in its appeal. The brand also needed to consider products that were still emerging and not yet defined.","textSize":"text-base","textColour":"text-black"}}}}}}}}]